Are You Getting The White Apple iPhone 4

So after about 10 months, Apple is finally ready to release their exclusive all-white iPhone 4 tomorrow in stores.  Vice President of Worldwide Marketing for Apple; Philip Schiller had this to say about the launch:

“The white iPhone 4 has finally arrived and it’s beautiful. We appreciate everyone who has waited patiently while we’ve worked to get every detail right.”

How will sales of this white iPhone 4 be if the iPhone 5 is due out in September?  Who is going White?